I will like to share my production knowledge with many Nigerians as possible provided they can make sacrifices to try them out. In this article, I will be talking on how to produce Crayon. We all remember since our primary school days how important crayon is as part of our learning tools.
Crayon is a colouring pencil (tool) used specifically for Fine Art classes. There are many types of crayon but the one I’m referring to here for production purpose is the WAX STICK type which is most commonly used by beginners.
Materials Needed for the Production of Crayon
The raw materials are few and very easy to get. They are:
2. Paraffin Wax
Equipments Required for the Production of Crayon
1. Moulds (this is meant to get the required shapes and sizes for your crayon)
2. Packaging Materials
The Production Process
1. Put a pot on the fire, and after the pot is hot, pour the paraffin wax into it for melting.
2. Make sure that the paraffin wax is properly melted in totality, then add colourant i.e any colour of your choice of the desired proportion and stir very well.
3. Lastly, add Gypsum and mix quickly for just few seconds.
4. Quickly pour the mixture into your ready-made moulds.
5. Allow the mixture you pour into the mould to cool or dry and then remove them from the moulds. Now your crayon is ready for packaging.
Note that the moulds can be constructed by a welder, so don’t worry yourselves as to that.
Note too that for every business to be portrayed well, packaging is very important. Even though you will be producing your crayon locally and manually without the use of sophisticated equipments, make sure that your packaging is very attractive so that it will draw potential customers to your product. This will help you make good profit and fortune out of it.
Many entrepreneurs can’t figure out the reason why they are not making much profit from their businesses, but I tell you what, the computation of your total cost of production is very important before you fix the selling price of your products.
Your total cost of production equals all the cost incurred on the purchase of the raw materials, transportation cost, carriage cost etc. All sum together gives you your total production cost.
As a fresher in the market, it will be wise to fix a small profit margin for your product so that your selling price will equally be low since you are just starting as this will enable you to have enough customers who are willing to try your product out. This is called The MARKET PENETRATION STRATEGY. Once you are firmly established in the market and people have come to know your product, now you are a king and can decide to increase your selling price to make more profit. But as you are doing that, never forget that the reason why people are patronizing your product is the quality. So never, never try to reduce the quality of your product as this will stand to be an ejecting factor for you and your product from the market.
More to come from another edition of this article. NAIJA MUST LEARN.